We'd like to help you live well for less than you thought at Sainsbury's every day. It's a simple idea, which means offering you great value, quality food. That's why we've developed four ranges so you'll find just what you're after instore: Sainsbury's basics, by Sainsbury's, Sainsbury's SO organic and Taste the Difference. It's also about enjoying time together with family and friends and making the most of life. To help you live well for less than you thought at Sainsbury's, we're working hard behind the scenes to keep positive Sainsbury's values like buying British and Fairtrade at the heart of our business.
Did you know Sainsbury's is officially the no.1 supermarket for British apples...
All of our fresh eggs meet the RSPCA's Freedom Food criteria.
Pay our dairy farmers a fair price for their milk.
We sell 50% of all Kenya's Fairtrade coffee.
Over 80 of our stores get strawberries or potatoes directly from local farmers.
We’re putting Bee Hotels on our stores, and here’s why
Our by Sainsbury's Fish Fingers are made with sustainable Atlantic cod fillets.
Every time you buy Woodland eggs, chicken or turkey we make a donation to the...
We support British farmers by sourcing all of our organic chicken, pork, eggs,...
Our authentic products sourced from around the globe.
Encouraging children to live healthier more active life.
Helping to encourage children to cook.
Our Local Charity scheme gives customers and colleagues the chance to work...
Donating over one million meals to disadvantaged people.
Our partnership with Comic Relief has been going strong since 1999.
Making a big difference to disadvantaged people.
How to get involved with the Poppy Appeal and help The Royal British Legion...
Sainsbury's Taste the Difference range has always been about quality ingredients, authentic products and, most of all, fabulous taste.
Special ingredients sourced from around the globe.
There are more than 250 products in our Sainsbury's SO organic range, from tea bags to chicken.
You can collect Nectar points at Sainsbury's, then turn them into treats elsewhere.
We give a lot of thought to our fish - from how we source it, right through to how it tastes at your table. Fish offers a wide variety of easy-to-cook, healthy and delicious meal options. What's more, we're working hard to make sure our fish is responsibly sourced, too.
The by Sainsbury's range includes thousands of everyday items that offer the quality you expect from us, at prices you'll love.
You may be surprised by some of the hidden gems waiting to be discovered in our basics range, like responsibly sourced Scottish salmon.