Buying British
Lots of our everyday food, like fresh chicken, eggs and milk are always 100% UK sourced. So you can buy British ingredients more often without having to think about it.
We've been supporting British farmers for over 140 years and currently work with around 4,500 of them across the UK. It means we can bring you the very best food Britain has to offer from local producers.
What's British in store?
It's easy to choose high-quality, great-value British ingredients whenever you shop with us. That's because we've worked closely with British farmers for over 140 years and believe the British countryside offers some of the best food in the world. Look out for the 'A Taste of Britain' logo instore.
- Our milk.
- Our fresh eggs, which are all from cage-free British hens.
- The potatoes in our own-label crisps.
- Our fresh chicken.
- The meat in our fresh sausages and on our fresh counters.
- The meat used in Sainsbury's Café meals.
- Our fresh turkey and duck.
- Our fresh ham (except Parma and continental meat).
- Our fresh and smoked farmed salmon.
- The milk in our own-label cream, dairy ice cream tubs, butter and block cheddar (except when it's clearly labelled).
By Sainsbury's
Cornish Vanilla Ice Cream
Dollops of clotted cream and sprinklings of real vanilla extract - flavours to make your mouth water.
Here's how we're doing it...
