Lots of our everyday food, like fresh chicken, fresh pork, eggs and milk are always 100% UK sourced. So you can buy British ingredients more often without having to think about it.
We've been supporting British farmers for over 140 years and currently work with around 4,500 of them across the UK. It means we can bring you the very best food Britain has to offer from local producers.
Stuart Wright, Head of Corporate Responsibility
It's easy to choose high-quality, great-value British ingredients whenever you shop with us. That's because we've worked closely with British farmers for over 140 years and believe the British countryside offers some of the best food in the world. Look out for the 'A Taste of Britain' logo instore.